COLD EMAIL INFRASTRUCTURE & OUTBOUND SYSTEMS

Your
pipeline,
engineered.

We build and run cold outreach systems that put qualified B2B meetings on your calendar — every week, on autopilot.

Free 30-minute call · No commitment · We’ll build your custom outbound plan

THE PROBLEM

Outbound is broken for most B2B companies.

You know cold outreach works. You’ve seen competitors fill their pipeline with it. But when you try it yourself — or hire someone to do it — the results are empty.

Inbox placement: 62%

Spam rate: 23%

Bounce rate: 15%

Your emails land in spam

Poor infrastructure, lazy DNS setup, and shared IP warmup pools mean your emails never reach the primary inbox.

VP of Sales, SaaS, 50-200 employees

23 results found — 19 outdated,
4 missing email

Your targeting is a shot in the dark

Scraping Apollo or LinkedIn Sales Nav gives you stale data, bad emails, and zero intent signals. Garbage in, garbage out.

From: outreach@company.com

Subject: “Quick question”

Hi {{First Name}}, I noticed your company is growing fast. I’d love to set up a quick 15-min call to show you how we can help. Are you free Thursday?

Reply rate: 0.8%

Meetings: 0

Your copy sounds like everyone else

Generic templates and ChatGPT copy get ignored. Your prospects receive 47 of these a day. Yours needs to be the one that doesn’t sound like the other 46.

Y

Hey, what’s the status on campaigns?

A

We’re still optimizing! Should see results soon 👍

Y

You said that 6 weeks ago…

A

You’ve been burned before

The last agency promised 30 meetings a month and delivered excuses. You’re paying $3K/month for a weekly report that says ‘we’re testing.’

The problem isn’t cold email. The problem is how it’s being done.

The System

A complete outbound engine, built from scratch for your business.

We don't bolt campaigns onto broken infrastructure. We build the entire system — sending infrastructure, data pipeline, targeting logic, and copy — then run it for you.

01

Infrastructure

  • Domains
  • Mailboxes
  • DNS/DMARC
  • Warmup
  • Monitoring

02

Targeting

  • ICP mapping
  • Data enriched
  • Triple verify
  • Intent signals
  • Scoring

03

Campaigns

  • Copy written
  • A/B testing
  • Multi-channel
  • Optimization
  • Deliverability

04

Meetings

  • Replies managed
  • Calls booked
  • CRM synced
  • Reports sent
  • Optimization

Email Infrastructure

We purchase, authenticate, and warm 60+ domains and 120+ mailboxes for you. Custom DNS. Dedicated IPs. You own everything.

ICP Research & TAM Mapping

We map your total addressable market using 10+ data sources — not just LinkedIn. Triple-verified emails. Sub-2% bounce rate guaranteed.

Campaign Copywriting

Every sequence is written by cold email specialists. Personalized angles. A/B tested hooks. No templates, no ChatGPT slop.

Multi-Channel Sequencing

Email, LinkedIn, and coordinated follow-ups timed to maximize touchpoints without burning your audience.

Intent Signal Tracking

Job changes, funding events, tech stack shifts, hiring surges — we trigger outreach when prospects are most likely to respond.

Analytics & CRM Sync

Full reporting dashboard. Every reply categorized. Interested leads pushed to your CRM automatically.

The Process

Live in 3 weeks. Meetings in 4.

01

Strategy Call

We dig into your offer, your ICP, your competitive landscape, and what you've tried before. If there's a fit, we scope the build.

Day 1
02

Infrastructure Build

We purchase domains, configure DNS, set up mailboxes, and begin warmup. You own all the infrastructure.

Week 1-2
03

Targeting & Copy

We map your TAM, enrich and verify contacts, write personalized sequences, and prepare campaign logic.

Week 2-3
04

Launch & Optimize

Campaigns go live. We manage replies, A/B test relentlessly, and push qualified meetings to your calendar.

Week 3+

THE COMPARISON

Three ways to do outbound. Only one that works at scale without burning your team.

Infrastructure

60+ domains, 120+ mailboxes built from scratch

Data quality

10+ sources, triple-verified, <2% bounce

Copywriting

Specialist-written, A/B tested per ICP

Time to results

3-4 weeks

Monthly cost

Predictable retainer

You own the infra

Yes — domains and mailboxes are yours

Deliverability focus

Dedicated monitoring + rotation

Accountability

Weekly reports + bi-weekly calls

WHAT YOU GET

The deliverables behind every engagement.

Your Sending Infrastructure

Domains

64 active

Mailboxes

128 configured

Inbox Placement98.2%
Warmup Score9.4/10
Blacklist StatusClear
DNS/DMARCPass

Last checked: 2 hours ago

Your Verified Lead Pipeline

Target

VP Sales, SaaS, 50-500 emp

Total leads found4,271
Email verified3,847
Bounce risk < 2%3,812
Intent signal match891

Sources: 12 providers enriched

Last updated: Today

Your Campaign Performance

Campaign

Q1 Outbound — Series A

Sent2,847
Opened1,394 (49%)
Replied187 (6.6%)
Interested43
Meetings booked18
Wk 1
Wk 2
Wk 3
Wk 4

Status: Optimizing Sequence B

Illustrative dashboards. Actual metrics vary by market, offer, and ICP.

WHY WE EXIST

Cold email works. The way most people do it doesn't.

Most outbound fails because it's treated like a volume game — blast 10,000 generic emails and pray. We treat it like engineering. The infrastructure, the data, the targeting, the copy — each layer is a system. Build them right and outbound becomes the most predictable revenue channel you have. Build them wrong and you're just paying to burn your domain.

That's why we build everything from scratch for every client. No shared infrastructure. No recycled templates. No shortcuts that save us time and cost you deliverability.

We're taking on 3 new clients this month.

ColdCraft is deliberately small. Every engagement gets senior-level attention — not a junior account manager reading from a script.

TakenB2B SaaS — ICP: Mid-Market
TakenProfessional Services — ICP: Enterprise
OpenYour company?

FAQ

Common questions before booking.

Let's build your pipeline.

30 minutes. No pitch deck. We'll map out what your outbound system should look like and give you a clear plan — whether you work with us or not.

Book Your Strategy Call

Free · No obligation · Spots are limited